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SaaS · Influencer marketing

Xtraction.

Discover influencers, manage campaigns and follow their performance.

Xtraction project preview

01 / OVERVIEW

Xtraction is a campaign management tool for brands working with influencers. Brands can find creator data, coordinate multiple campaigns and monitor how their reels and collaborators perform.

ROLE

Role details to be confirmed

SERVICES

SaaS interface · Influencer discovery · Campaign tools

View design file ↗

02 / THE BRIEF

The design brief

Brands need relevant influencer information to choose collaborators and a place to manage campaigns and follow results. Detailed client research and measured outcomes have not been provided.

03 / THE APPROACH

The solution

The supplied interface brings influencer exploration, content mining and campaign setup into one workspace, with creator profiles and insights for reviewing potential collaborators.

04 / THE WORK

Selected screens

A closer look at the interface.

Xtraction: Explore influencers
Explore influencers
Xtraction: Mining workspace
Mining workspace
Xtraction: Campaign setup
Campaign setup
Xtraction: Creator insights
Creator insights

05 / CASE STUDY

The thinking behind it.

01

Find the right collaborators

Creator cards, search and filtering give brands a starting point for finding influencers that fit a campaign.

02

Manage multiple campaigns

The campaign workspace is designed to organize collaborations; the user described monitoring creator and reel performance as part of the product goal.

03

What remains to confirm

Your exact project role and measured campaign results have not yet been supplied.

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